Product Management Career Launchpad – Learn, Build, Get Hired

About Course

Kickstart your journey into the world of Product Management with a program designed to make you job-ready for top PM roles in startups, corporates, and tech companies.
This comprehensive, hands-on course takes you from fundamentals to advanced frameworks, while giving you real-world exposure through live projects, internships, and industry mentorship.

What You’ll Get:

Live Project / Internship Opportunity — Apply your skills on real products and gain industry-recognized experience.
1:1 Mentorship — Get personalised guidance from experienced Product Managers to refine your skills, career path, and portfolio.
Profile Building & Career Support — Resume reviews, LinkedIn optimisation, and mock interview practice to maximise hiring potential.
Lifetime Access to Course Content — Learn at your own pace with future updates included.
Lifetime Access to Thrivemba Product Management Community — Network with PMs, alumni, and recruiters; stay updated on job openings, industry trends, and product discussions.
Certificate of Completion — Showcase your achievement and skills to potential employers.

What You’ll Learn

Product Strategy, Roadmaps & Market Research
Prioritization Frameworks
UX Principles, Wireframing & Prototyping
Agile, MVP Development & Phased Rollouts
Metrics, Pricing Strategies & Growth Hacking
Case Studies from industry leaders like Ola, Delhi Metro, and more
Product Design Frameworks & Strategy
Root Cause Analysis
PM Interview Preparation & Favourite Product Teardowns

Outcome:
By the end of this course, you’ll have the skills, portfolio, and network to confidently apply for and crack Product Management roles in competitive markets.

Develop product strategies, roadmaps, and conduct market research
Apply prioritization frameworks for effective decision-making
Design user experiences using UX principles and wireframing tools
Build MVPs, execute phased rollouts, and manage Agile processes
Define and track product success using metrics and analytics
Create pricing strategies and apply growth hacking techniques
Learn from real-world case studies like Ola, Delhi Metro, and more
Use product design frameworks and perform root cause analysis
Prepare for PM interviews with case studies and product teardowns
Build a professional PM portfolio and resume for job applications

Course Content

Introduction to Product Management
Understand the role of a Product Manager, different PM types (Technical, Growth, Strategic, etc.), day-to-day responsibilities, and the skills needed to excel in the field. Explore how PMs fit within startups vs corporates.

Product Strategy & Market Research
Learn to define product vision, identify target customers, and conduct thorough market and competitor research. Understand TAM-SAM-SOM analysis and framing strong problem statements using JTBD (Jobs To Be Done).

Prioritization Frameworks
Master decision-making with frameworks like RICE, MoSCoW, Kano Model, and Outcome-based roadmaps to ensure focus on high-impact initiatives when resources are limited.

UX Principles & Wireframing
Dive into user experience fundamentals, Gestalt principles, usability heuristics, and affordance. Learn to create low, medium, and high-fidelity wireframes, map user flows, and validate designs through usability testing.

Agile, MVP Development & Phased Rollouts
Understand Agile principles, Scrum ceremonies, Kanban boards, and MVP design. Learn phased rollout strategies, release planning, and how to iterate quickly while maintaining product quality.

Metrics, Pricing & Growth Hacking
Explore metrics frameworks like AARRR (Pirate Metrics) and North Star Metrics. Understand pricing strategies (Value-based, Penetration, Freemium, Tiered), and growth tactics to boost acquisition, retention, and revenue.

Case Studies from Industry Leaders
Analyze real-world PM success stories like Ola’s Queued Allotment, Delhi Metro’s problem reframing, and COVID test booking flows to understand strategic thinking, design, and execution in practice.

Product Design Frameworks & Strategy
Learn how to apply the Hook Model, Fogg Behavior Model, and JTBD insights in building engaging products. Use Root Cause Analysis to identify and fix underlying product challenges.

Requirements & Documentation
Master writing effective PRDs (Product Requirement Documents), creating user stories, and managing backlogs. Learn how to communicate product needs clearly to stakeholders and engineering teams.

PM Interview Preparation
Prepare for PM job interviews with product teardowns, guesstimates, case studies, and favorite product exercises. Learn how to articulate product decisions, metrics tracking, and improvement ideas.

Live Project & Internship
Apply learning to real-world projects with industry partners. Gain hands-on experience in defining requirements, creating roadmaps, designing MVPs, and launching features. Receive feedback from mentors and industry PMs.

Product Management Career Launchpad – Learn, Build, Get Hired

About Course

What Will You Learn?

Course Content

Introduction to Product Management
Understand the role of a Product Manager, different PM types (Technical, Growth, Strategic, etc.), day-to-day responsibilities, and the skills needed to excel in the field. Explore how PMs fit within startups vs corporates.

Product Strategy & Market Research
Learn to define product vision, identify target customers, and conduct thorough market and competitor research. Understand TAM-SAM-SOM analysis and framing strong problem statements using JTBD (Jobs To Be Done).

Prioritization Frameworks
Master decision-making with frameworks like RICE, MoSCoW, Kano Model, and Outcome-based roadmaps to ensure focus on high-impact initiatives when resources are limited.

UX Principles & Wireframing
Dive into user experience fundamentals, Gestalt principles, usability heuristics, and affordance. Learn to create low, medium, and high-fidelity wireframes, map user flows, and validate designs through usability testing.

Agile, MVP Development & Phased Rollouts
Understand Agile principles, Scrum ceremonies, Kanban boards, and MVP design. Learn phased rollout strategies, release planning, and how to iterate quickly while maintaining product quality.

Metrics, Pricing & Growth Hacking
Explore metrics frameworks like AARRR (Pirate Metrics) and North Star Metrics. Understand pricing strategies (Value-based, Penetration, Freemium, Tiered), and growth tactics to boost acquisition, retention, and revenue.

Case Studies from Industry Leaders
Analyze real-world PM success stories like Ola’s Queued Allotment, Delhi Metro’s problem reframing, and COVID test booking flows to understand strategic thinking, design, and execution in practice.

Product Design Frameworks & Strategy
Learn how to apply the Hook Model, Fogg Behavior Model, and JTBD insights in building engaging products. Use Root Cause Analysis to identify and fix underlying product challenges.

Requirements & Documentation
Master writing effective PRDs (Product Requirement Documents), creating user stories, and managing backlogs. Learn how to communicate product needs clearly to stakeholders and engineering teams.

PM Interview Preparation
Prepare for PM job interviews with product teardowns, guesstimates, case studies, and favorite product exercises. Learn how to articulate product decisions, metrics tracking, and improvement ideas.

Live Project & Internship
Apply learning to real-world projects with industry partners. Gain hands-on experience in defining requirements, creating roadmaps, designing MVPs, and launching features. Receive feedback from mentors and industry PMs.

Quick Links

Resources

Support

About Course

What Will You Learn?

Course Content

Introduction to Product Management Understand the role of a Product Manager, different PM types (Technical, Growth, Strategic, etc.), day-to-day responsibilities, and the skills needed to excel in the field. Explore how PMs fit within startups vs corporates.

Product Strategy & Market Research Learn to define product vision, identify target customers, and conduct thorough market and competitor research. Understand TAM-SAM-SOM analysis and framing strong problem statements using JTBD (Jobs To Be Done).

Prioritization Frameworks Master decision-making with frameworks like RICE, MoSCoW, Kano Model, and Outcome-based roadmaps to ensure focus on high-impact initiatives when resources are limited.

UX Principles & Wireframing Dive into user experience fundamentals, Gestalt principles, usability heuristics, and affordance. Learn to create low, medium, and high-fidelity wireframes, map user flows, and validate designs through usability testing.

Agile, MVP Development & Phased Rollouts Understand Agile principles, Scrum ceremonies, Kanban boards, and MVP design. Learn phased rollout strategies, release planning, and how to iterate quickly while maintaining product quality.

Metrics, Pricing & Growth Hacking Explore metrics frameworks like AARRR (Pirate Metrics) and North Star Metrics. Understand pricing strategies (Value-based, Penetration, Freemium, Tiered), and growth tactics to boost acquisition, retention, and revenue.

Case Studies from Industry Leaders Analyze real-world PM success stories like Ola’s Queued Allotment, Delhi Metro’s problem reframing, and COVID test booking flows to understand strategic thinking, design, and execution in practice.

Product Design Frameworks & Strategy Learn how to apply the Hook Model, Fogg Behavior Model, and JTBD insights in building engaging products. Use Root Cause Analysis to identify and fix underlying product challenges.

Requirements & Documentation Master writing effective PRDs (Product Requirement Documents), creating user stories, and managing backlogs. Learn how to communicate product needs clearly to stakeholders and engineering teams.

PM Interview Preparation Prepare for PM job interviews with product teardowns, guesstimates, case studies, and favorite product exercises. Learn how to articulate product decisions, metrics tracking, and improvement ideas.

Live Project & Internship Apply learning to real-world projects with industry partners. Gain hands-on experience in defining requirements, creating roadmaps, designing MVPs, and launching features. Receive feedback from mentors and industry PMs.

Quick Links

Resources

Support

Introduction to Product Management
Understand the role of a Product Manager, different PM types (Technical, Growth, Strategic, etc.), day-to-day responsibilities, and the skills needed to excel in the field. Explore how PMs fit within startups vs corporates.

Product Strategy & Market Research
Learn to define product vision, identify target customers, and conduct thorough market and competitor research. Understand TAM-SAM-SOM analysis and framing strong problem statements using JTBD (Jobs To Be Done).

Prioritization Frameworks
Master decision-making with frameworks like RICE, MoSCoW, Kano Model, and Outcome-based roadmaps to ensure focus on high-impact initiatives when resources are limited.

UX Principles & Wireframing
Dive into user experience fundamentals, Gestalt principles, usability heuristics, and affordance. Learn to create low, medium, and high-fidelity wireframes, map user flows, and validate designs through usability testing.

Agile, MVP Development & Phased Rollouts
Understand Agile principles, Scrum ceremonies, Kanban boards, and MVP design. Learn phased rollout strategies, release planning, and how to iterate quickly while maintaining product quality.

Metrics, Pricing & Growth Hacking
Explore metrics frameworks like AARRR (Pirate Metrics) and North Star Metrics. Understand pricing strategies (Value-based, Penetration, Freemium, Tiered), and growth tactics to boost acquisition, retention, and revenue.

Case Studies from Industry Leaders
Analyze real-world PM success stories like Ola’s Queued Allotment, Delhi Metro’s problem reframing, and COVID test booking flows to understand strategic thinking, design, and execution in practice.

Product Design Frameworks & Strategy
Learn how to apply the Hook Model, Fogg Behavior Model, and JTBD insights in building engaging products. Use Root Cause Analysis to identify and fix underlying product challenges.

Requirements & Documentation
Master writing effective PRDs (Product Requirement Documents), creating user stories, and managing backlogs. Learn how to communicate product needs clearly to stakeholders and engineering teams.

PM Interview Preparation
Prepare for PM job interviews with product teardowns, guesstimates, case studies, and favorite product exercises. Learn how to articulate product decisions, metrics tracking, and improvement ideas.

Live Project & Internship
Apply learning to real-world projects with industry partners. Gain hands-on experience in defining requirements, creating roadmaps, designing MVPs, and launching features. Receive feedback from mentors and industry PMs.